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OSLO, Norway – April 10, 2025 – Be Your Best™, the award-winning VR tech company transforming how footballers develop their Game Intelligence, is proud to announce a new partnership with the United Soccer Association (USA)—one of Florida’s leading youth soccer organizations.
The collaboration will bring Be Your Best’s immersive VR training platform to over 40 clubs, 300 teams, and more than 5,500 players within the United Soccer Association, helping young athletes enhance their scanning, awareness, and decision-making skills—the core elements of elite-level Game Intelligence.
“We are excited to partner with such an innovative company like Be Your Best,” said Kai Velmer, Executive Director at United Soccer Association. “It fits our strategic plan of moving the league in a new direction that truly benefits the players in our region.”
Through this partnership, aspiring players across Florida will gain access to cutting-edge cognitive development tools previously used by top clubs around the world. Be Your Best’s VR platform provides a safe, repeatable, and engaging environment for players to improve critical mental skills—without adding to physical training loads.
“We’re thrilled to work alongside the United Soccer Association, a forward-thinking organization that shares our passion for developing the next generation of players,” said Andreas H.F. Olsen, CEO of Be Your Best™. “Together, we can provide young athletes across Florida with the tools they need to grow smarter, faster, and more confident on the pitch.”
This partnership reflects Be Your Best’s ongoing commitment to grassroots football development and brings elite training methods to one of the most active youth soccer regions in the United States.
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