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Be Your Best is thrilled to announce a groundbreaking partnership with Unique Sports Group, one of the world’s largest football agencies representing the likes of Anthony Gordon (Newcastle United), Marc Guehi (Crystal Palace) and Brennan Johnson (Tottenham Hotspur).
This collaboration provides Unique Sports Group with access to Be Your Best’s innovative VR training platform, designed to elevate game intelligence through improved scanning, decision-making, and awareness.
Unique Sports Group, known for managing some of the biggest names in football, has a reputation for going above and beyond to support its players both on and off the pitch.
By incorporating Be Your Best's advanced cognitive training into their offering, Unique Sports Group is taking an innovative step in ensuring their players remain at the top of their game in the ever-evolving world of professional football.
Be Your Best’s VR platform immerses players in realistic game scenarios, challenging them to scan, process information, and make effective decisions in high-pressure situations. These capabilities are critical for maintaining a competitive edge in modern football, where split-second decisions often make the difference between victory and defeat.
James Tunnicliffe, Technical Director at Unique Sports Group
“We are delighted to form this partnership with a company as innovative as Be Your Best.”
“At USG, we are always looking at ways in which we can better our client offering and by providing this service, the transformative potential for players to enhance their cognitive and tactical skills outside of their typical training is unmatched.”
“The feedback from our clients has already been extremely positive and we are excited to work strategically with Be Your Best as the platform continues to evolve.”
Andreas H.F. Olsen, CEO of Be Your Best
“Working with Unique Sports Group is a remarkable opportunity to bring our cognitive training solutions to some of the best footballers in the world.
“Their commitment to innovation and player development aligns perfectly with our mission to help athletes unlock their full potential. We’re excited to see how this partnership will impact the game intelligence of their players globally.”
Be Your Best's growing presence in elite football
This partnership with Unique Sports Group underscores Be Your Best's growing presence in elite football, building on our collaborations with top clubs, academies, and organizations worldwide.
Learn more about our partnership with the Norwegian Football Association and other clubs and organizations. Plus, how VR kept Chelsea star Roméo Lavia sharp whilst out injured, and helped Real Madrid midfielder Aurélien Tchouaméni prepare to play at centre-back in the 2023/24 LaLiga season.
To stay up-to-date with the latest news and updates from Be Your Best and it's VR training platform, sign up now →
About Unique Sports Group
Unique Sports Group is one of the world’s leading football agencies, representing over 450 professional players globally.
With a mission to provide unparalleled support and guidance, Unique Sports Group offers complete 360 management, from career advice and contract negotiations to off-pitch opportunities and personal development.
Unique Sports Group is known for its deep commitment to the success and well-being of its players, ensuring they have the resources to thrive both on and off the pitch.
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